Privcap Game Change: Consumer & Retail 2016, a debut event, brought together private equity investors, institutional investors, and executives from the consumer sector, all of whom are hyper-aware of one thing—massive technological disruption.

The October 17 Privcap event brought together innovators and capital thought leaders from a rapidly transforming market

The head of consumer products for RSM explains the brave new world of social media and transparency for brands—whether they’re ready or not for this marketing game change

Private equity often overlooks customer satisfaction in their portfolio companies. Paying more attention to it could boost your returns.

Consumer-facing businesses need to throw out the old rule book of marketing in the era of social media.

A pioneering professor of marketing at Wharton explains why private equity firms are keenly following his research into the prediction of consumer behavior

A Wharton professor of marketing tells Privcap why he believes subscription commerce companies, like Dollar Shave Club, are the future of retailing, meaning tough times for legacy players that don’t adapt.

The value of a consumer-facing business can be predicted by the life-time value of its customers, says a pioneering Wharton professor.

With its first fund just closed, Tuatara Capital is focused on the growing opportunities within the legalized cannabis market. But some key things need to change before big-name institutional investors are on-board.