Kris Krane

Managing Partner and President, 4Front Ventures

Having co-founded 4Front Advisors in 2011, Kris Krane serves as the Managing Partner of 4Front Advisors and President of 4Front Ventures. Prior to forming 4Front, Kris served as Director of Client Services for CannBe, which was a pioneer in developing best practices within the marijuana industry. At CannBe, Kris, along with a few other on the 4Front Advisors team, worked with many of the top licensed dispensary operators in Northern California. Kris has dedicated his career to reforming the nation’s failed and misguided drug policies, having served as associate director of NORML from 2000-2005 and executive director of Students for Sensible Drug Policy from 2006-2009.